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Interesting cover and avatar Now we start the design, which is especially important for brand promotion on Facebook. Upload an avatar. It will be display on the page. For companies and brands, this is usually a logo or a high-quality image of the product. Interesting cover and avatar Don’t forget about the cover. It can be add in photo and video format. The latter should be 20-90 seconds long and have a resolution of 820 x 312 pixels. Installing a template Promoting a business on Facebook using a public page is convenient because there are templates to choose from.

 

 They are in the settings.

Go here and select the editing mode, after  japan phone number library which a list of available templates with a description will open. The platform offers ready-made options for stores, non-profit organizations, etc. Moreover, you can additionally edit the template to your taste and discretion: Installing a template Filling in the details on the page A common mistake is to leave out important information. Include everything about the company so as not to lose a potential client. Make sure to include every detail:

 The general rule for websites and business pages on

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Facebook is that the user should understand from the first seconds where he has landed. Filling in the details on the page You can enter quite a lot of information. You can enter quite a lot of information: page title and description, contacts, service category, opening hours, etc. Linking Instagram account This action is need to direct users from Instagram to the Facebook page. There is no such thing as too much traffic! Go to the Settings section agency work to generate more leads  and select Instagram there. Publishing content The first thing you need to do is create a content plan.

 

 Its matrix may look different for everyone,

But, as a rule, it consists of overlaying different buying house b  types of text materials on target audience portraits or products. All content for publication on Facebook can be divided into three groups: informational, entertaining and selling. Choose the ratio taking into account the specifics of the page being promote. The 70/30 rule has been working in SMM for many years. You place 70% informational posts and 30% selling ones. If entertaining ones are add, the ratio will be approximately 60/20/20. In any case, it is important for users to notice the publish post and start an active discussion in the comments. 

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