With the upgrading of people’s consumption concepts, they pay more attention to their own health and have an increasing demand for fitness equipment . Treadmills and fitness equipment are no longer exclusive to gyms and stadiums. More and more individuals are beginning to purchase treadmills and other fitness equipment.
Marketing objectives fitness equipment
In addition to conducting search promotions to customers with active nes , we also conduct active target follow-up investments for potential consumers, core target groups , and brand groups, hoping to obtain more conversion information and bring in orders.
Account Strategy
Planning logic: Segment the consumer groups at the planning level and segment the promotion display channels
Unit logic: segment fitness equipment targeting methods singapore whatsapp number data display styles. Adjust different bids according to different unit settings
Creative logic: using different creative writing techniques and illustrations
Target Strategy
Creative Strategy
Effect-orient, stimulate customer nes and arouse their interest in nes; describe user demand-bas creativity, use target group demand scenario descriptions to resonate with netizens and improve conversions.
Landing page strategy
The landing page is consistent with the creative idea creating websites in webflow the page content is plann in detail. Different landing pages are design for different selling points; multiple sets of landing page designs, different creative ideas correspond to different landing pages, to enhance the customer experience.
1. Expand bas on keyword type
For the five types of keywords, namely brand words, product words, general words, crowd words and competitor words , they can be expand bas on aliases, abbreviations, colloquialisms, alternative characters. Abbreviations, functions, attributes, and nes.
2. Keyword recommendation tool
① Recommend relat keywords fitness equipment cz leads bas on the specifi keywords
② Enter competitor or business-relat websites to get more keyword recommendation lists
3. Expand bas on search term reports
① Check the search term report at a fix time to check the click status of the corresponding keywords of the search term. By comparing, you can find some keywords that have not been add yet.
