By itorial Staff with No comments Digital MarketingSocial networks
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Telefónica and TikTok announc yesterday, Monday, February 26, 2024, their strategic alliance to collaborate on Open Gateway. The announcement was made on the opening day of the Mobile World Congress Barcelona 2024 (MWC) and will last until Thursday, February 29, as report by Telefónica in a press release sent to the mia.
The agreement will allow
TikTok to take advantage of Telefónica’s network capabilities. Initially, they will begin their collaboration in Brazil, and may be expand to other regions and other operators within the framework of the Open Gateway initiative.
The first line of work they are carrying out is focus on the. A onboarding specific database by industry process to improve the experience and make it simpler and safer. TikTok users in Brazil will be able to register and log in to the Tik. Tok app using their Vivo phone number (the brand under which Telefónica operates in Brazil). Without the ne for an SMS password or a third-party verification system thanks to the security offer by the Telefónica Open Gateway SIM Swap API.
From there, the press release
A advances that the next lines of collaboration will allow TikTok to “further improve the experience of its users by incorporating other powerful functions bas on the current and future capabilities offer by the. Telefónica network, such as the device we provide a variety of digital marketing services location service. The optimization of fix and mobile networks, blockchain-bas transactions and ge computing solutions. All this functionality is offer under the solid privacy umbrella of the Open Gateway initiative and the CAMARA standard.”
“This collaboration with TikTok is a great example of how digital service providers can work with telcos to improve the security and usability of their products. Thanks to the GSMA Open Gateway initiative, app developers can access all the capabilities alb directory of our networks in a standard and consistent way across all telcos. TikTok is a global reference in short-form video content and we are very pleas to be their partner. We look forward to expanding this partnership to other markets and exploring new collaboration opportunities in the future.”
